Agence KNR

CRM campaign management on Salesforce Marketing Cloud

Since 2016, the KNR agency has been supporting its customers in the creation, management and optimization of email campaigns on Salesforce Marketing Cloud (SFMC).

We help beauty, fashion and luxury brands meet and exceed their CRM objectives.

Specialized Expertise Salesforce Marketing Cloud

In a world where detail makes the difference, KNR brings a touch of excellence to your email marketing campaigns. We specialize in helping major brands transform their email communications into personalized, memorable experiences.

Targeted & personalized communication

Every customer is unique, and the email they receive must be too. Thanks to Dynamic Content and AMP Script, we can help you personalize your emails for content that adapts to your customers.

Responsive design and integration

By 2023, over 50% of emails were opened and read on cell phones. We create emails with responsive design to adapt to your end customers' devices.

Engaging. High-performance.

Inserting multimedia content (video, image, gif) into your emails is an excellent way to stand out from the competition... Provided they can load. Provided they can be loaded.

We can help you create emails with engaging multimedia content, while optimizing loading times.

Cross-platform consistency

No matter what reading device your customers use. Our emails are integrated to work just as well on iPhone as on Android, on Outlook or Gmail, on Mobile or Desktop. Each email is tested on 80+ devices before sending to ensure consistent rendering on all platforms.

Our latest CRM campaign management projects on SFMC.

Expert CRM & e-Commerce Agency

for Fashion, Cosmetics and Luxury brands

Salesforce Marketing Cloud
CRM campaign management

CRM campaign management on SFMC for Rimowa. Transactional email design & integration

Salesforce Marketing Cloud
Redesign & CRM campaign management

Redesign & Integration of transactional emails for L’Oréal Access. CRM campaign management.

award-winning agency

0

Awards won

Every day, Agence KNR puts its creativity and expertise to the test to guarantee you a unique experience.

1x Ecommerce Trophy

Online Marketing Campaign

1x Ecommerce Trophy

Mobile Strategy

1x Ecommerce Trophy

UI Design

2x CSSDA Award

Best UI Design

2x CSSDA Award

Best UX Design

1x CSSDA Award

Best Innovation

1x Web Guru Awards

Site of the day

2x WW Awards

Site of the day

1x Awwwards

Mobil Excellence

1x Web Guru Awards

Site of the day

1x CSS Reel

Featured

1x Ad World Master

Agency of the Year

CRM expertise tailored to e-commerce.

KNR offers you innovative solutions to optimize your CRM strategy, increase your KPIs and boost your sales.

Design. Integration

Our teams of graphic designers work with you to design immersive, engaging emails to make your communications impactful.

Journeys and Flows

Our SFMC experts can help you design and implement Journey Builders to support your customers throughout their lifecycle.

Automations

Thanks toAugmentation Studio, we can import, process and segment your data without limits.

A CRM strategy designed for la performance.

KNR is the only agency to offer a 360° approach to CRM. From design to email integration, we bring a Data-Driven approach to optimizing your KPIs.

RGPD Friendly

We apply the latest recommendations in terms of RGPD to ensure the protection of your customers' personal data.

A/B Testing

We help you AB test your communications to optimize your performance. Subject Lines, Pre-Header, Copywriting and CTA hold no secrets for us.

Tool training

KNR is not a service provider, we are your trusted partner. We help your teams to get to grips with SFMC and make the most of the platform's features.

Reporting

We analyze the various KPIs of your campaigns to understand, learn and ultimately improve your performance.

Asset optimization

We optimize your multimedia assets to limit the weight of your emails and optimize your deliverability.

A CRM strategy tailored to eCommerce

Mobile-first emails to adapt to new consumer habits.

We see your CRM as an extension of your eCommerce business.

Adaptive

Mobile First Design

80% of your users come from mobile devices. We design with “Mobile First” in mind to enhance your customers’ experience.

Fast

Page Load Optimized

When we integrate your site, we optimize its loading time to limit user losses. These optimizations improve the deliverability of your emails.

Scalable

International site

Thanks to Data Extension and AMPScript language, we can adapt email content to the language and preferences of your customers.

A project?

Optimize your CRM strategy!

Our CRM optimization process

KNR uses Agile methodology to manage projects with our customers. We rely on real-time communication and transparency to ensure the success of our collaborations.

Dedicated project manager
Weekly Meeting
01

Analysis of your needs and strategy

Every project is unique. Our agency's flexibility enables us to adapt to your business context and offer you a solution that perfectly meets your needs.

02

Audit of existing systems

CRM is nothing without clean data and good organization. We'll help you put your CRM in order, so you can make the most of your data.

03

Roadmap and layout

We work with you on a Roadmap to prioritize optimization projects. If there's a need to redesign your emails, we go through a mock-up phase before starting the integration.

04

Integration via Content Builder

The Content Builder is a powerful tool, but can be complicated to use. The mock-ups we produce can mix HTML, AMPScript and Block SFMC content technologies, so that your teams have full control over the content, and are not dependent on a developer to make changes.

05

Data analysis, Segmentation

This crucial phase ensures that your CRM data is clean and well-organized. We help you clean up, organize and segment your audience using Data Filter and SQL language, so you're ready to contact the right people at the right time.

06

Campaign launch

Whether it's one-shot campaigns, transactional triggers or journeys, we'll help you implement all the CRM logic and different types of communication to address your customers according to their life cycle.

Support long terme.

Our aim is to support you over the long term to help you master your CRM strategy. From campaign design to dispatch, our team supports and trains you every step of the way.

AI + CRM

Need help getting started with Einstein or Data Cloud? Our teams work with you to unify and improve your user experience.

Weekly Call

Your dedicated project manager will meet with you every week to monitor your various CRM projects.

Tool training

Would you like to enhance your Marketing Cloud skills and make the most of all the tool's functionalities? We're here to train you, and inform you about the possibilities offered by SFMC.

Let's work together to develop your
business en ligne.

Entrust us with your CRM project
and develop your online business.

Our customers

Since 2016, we have supported ...

Agence KNR

Our
Services

E-Commerce creation/redesign

Create or re-create your premium e-commerce storefront with UX-optimized design and custom integration.

Marketing support

Creation of a marketing strategy and management of SMA, SEA and Mailing campaigns.

SEO optimization

Optimize your position in search results (Google, Bing, Yandex) with our specialized e-commerce SEO services.

Salesforce Consulting

Our team of experts can help you with your Salesforce Marketing Cloud and Commerce Cloud needs.

Collaboration

A project?
Let's talk about it.

Our team of experts is ready to listen to you. Let’s meet and discuss your project together!